Consumer Behavior and Services Satisfaction: A Case of Brazilian users of Collective Transportation in Florianópolis-Santa Catarina

By Marcos Ferasso, Jorge Alberto Velloso Saldanha and Nelson Casarotto Filho.

Published by The Social Sciences Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

The study focus is the brazilian consumer behavior about services.

Keywords: Consumer Behavior, Satisfaction, Comfort, Collective Transportation

International Journal of Interdisciplinary Social Sciences, Volume 1, Issue 1, pp.1-4. Article: Print (Spiral Bound). Article: Electronic (PDF File; 1.926MB).

Prof. Marcos Ferasso

Administrator, Specialist in Business Management by UNOESC. International Labour Organization/United Nations Student of the Local Development Course/Turim-Italy. Professor at UNOESC/São Miguel do Oeste/Santa Catarina/Brazil. Rua Guilherme José Missen, 75-São Miguel do Oeste/Santa Catarina/Brazil. 89900-000. E-mail: admmarcos@admmarcos.adm.br

Ms. Jorge Alberto Velloso Saldanha

Administrator, Master’s Degree in Management by UFSC Professor at Univali/São José/Santa Catarina/Brazil R. Antônio Scherer, 330, ap. 206. Kobrasol/São José/Santa Catarina/Brazil. 88102-090 E-mail: javsa@terra.com.br

Nelson Casarotto Filho

Doctor and Master in Engineering of the Production, Professor at UFSC.

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