In this agent-based model, we attempt to simulate the differences between two types of consumer agents: environmentally conscious (“green”) consumers and non-environmentally conscious (“non-green”) consumers. Specifically, we aim to show how differences in the social networks to which the agents belong change consumer preferences and purchasing patterns and the resulting manufacturing decisions of producers. Quantities produced and prices of goods are determined based on the quantities demanded. Results show that green social networks are much stronger than non-green social networks, and green demand is larger than non-green demand for most of the simulation. Production, however, does not take these demand patterns into account, as non-green production is greater than green production through the entire simulation. These results are discussed.
|Keywords:||Agent-based Model, Climate Change, Economic Effects, Environmental Economics, Global Warming, Greenhouse Gas Emissions, Simulation Model, Social Capital, Social Networks|
Graduate Research Assistant, Department of Economics, College of Business Administration and Economics, New Mexico State University, Las Cruces, New Mexico, USA
Assistant Professor of Economics, Department of Economics, College of Business Administration and Economics, New Mexico State University, Las Cruces, New Mexico, USA
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