Modeling Coastal Zone Community Quality of Life and Health Status: Case Study in Malaysia

By Mahadzirah Mohamad.

Published by The Social Sciences Collection

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Article: Print $US10.00
Article: Electronic $US5.00

The term Quality of Life (QOL) is often linked to the term “health”. The Literature so far has found no agreement on the definition of Quality of Life (QOL), either in relation to the terminology or the criteria that comprises the quality of life. Hence, studies on QOL have received on going attentions by many researchers as it is an important issue that must be addressed by the government. The QOL of a population may perhaps be used as the benchmark of the nation’s well being . Most studies on QOL have focused on solving problems related to health issues. The aims of this study were firstly, to ascertain the criteria or factors that measure QOL from community’s perspective and to develop a model that illustrates the relationship between QOL and health status of the respondents. The instrument used in the study was developed after conducting a qualitative study amongst experts of multi-disciplines, which was undertaken to ascertain the criteria that are most important to measure Malaysian QOL and health status. The findings of the study suggest that there appears to be seven and three factors or domains of Malaysians QOL and health status respectively. The findings of the study also indicate that QOL explains almost 30 percent of the variations in health status of the population.

Keywords: Quality of Life, Health, Quality of Life Indicators

The International Journal of Interdisciplinary Social Sciences, Volume 2, Issue 6, pp.39-48. Article: Print (Spiral Bound). Article: Electronic (PDF File; 659.264KB).

Assoc. Prof. Mahadzirah Mohamad

Deputy Director, Research Management Center, Kolej Universiti Sains dan Teknologi Malaysia (KUSTEM), Kuala Terengganu, Terengganu, Malaysia

Received B.B.A. (Marketing) from the Ohio University (U.S.A), an M.B.A. from the Universiti Kebangsaan Malaysia, and a Ph.D in Management from the Univeristy of Exeter (U.K). Dr. Mahadzirah has the experience of teaching several courses in Marketing and Management. Her principal areas of research include Services Marketing, Consumer Services, Consumer Behaviour, Internal Marketing and Employee Motivation. Currently, she is the Deputy Director of Research Management Centre at Kolej Univerisity Sains dan Teknologi Malaysia (KUSTEM). Prior to the assignment of this post, she had hold several post at the institution such as, Deputy Dean and Head of Management and Marketing Department at the Faculty of Management and Economics. Her major research interest is in Services Marketing and has produced several publications in the related field.


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