Website Development and use in CBOs: A Knowledge Management Perspective

By Scott Bingley, Gerry Urwin, M Gordon Hunter and Stephen Burgess.

Published by The Social Sciences Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

Effective Knowledge Management (KM) has been known to offer identifiable benefits to organisations, though improved efficiencies and competitive advantage. As part of a project examining the phases of KM as they apply to information technology projects, Urwin and Burgess (2009) proposed a conceptual model that documented the stages of knowledge management from conversion of tacit to explicit knowledge, storage of this knowledge, its subsequent retrieval and absorption by recipients and their eventual application of the knowledge in (practical) action. Preliminary results from a study of project managers suggested that knowledge management often ‘fell at the first hurdle’ through ineffective storage and subsequent ability to access especially complex knowledge. This paper examines concepts related to knowledge management and how they can be applied to community based organisations (CBOs), specifically in relation to how they set up and maintain their websites. This occurs by applying the KM conceptual model to all phases of the use of websites by small Community Based Organisations (CBOs), which are non profit, non government organisations that serve local community needs. As with many similar sized organisations, many small CBOs are restricted by a lack of resources and relevant expertise when setting up their websites. Interviews with small CBOs in Australia, New Zealand and the UK suggested that even the most basic knowledge related to website operations is being lost in the organisations and that the cause of this is the failure of the CBOs to store the knowledge effectively. The paper also examines the reasons for these losses and the strategies adopted by the CBOs to overcome these problems.

Keywords: Community Based Organisations, Websites, Knowledge Management

International Journal of Interdisciplinary Social Sciences, Volume 5, Issue 5, pp.327-338. Article: Print (Spiral Bound). Article: Electronic (PDF File; 1.069MB).

Scott Bingley

Victoria University, Melbourne, Victoria, Australia

Dr. Gerry Urwin

Coventry University, UK

Prof. M Gordon Hunter

Professor Information Systems, Faculty of Management, University of Lethbridge, Lethbridge, Alberta, Canada

Dr. M. Gordon Hunter is a Professor of Information Systems in the Faculty of Management at The University of Lethbridge, Alberta, Canada. He has also been appointed Visiting Professor, London South Bank University. He has held visiting positions at universities in Australia, England, Germany, Monaco, New Zealand, Turkey, and USA. In 2009 Gordon was a Fellow at the University of Applied Sciences, Munich, Germany. During 2005 Gordon was an Erskine Fellow at the University of Canterbury, Christchurch, New Zealand. Gordon’s research approach takes a qualitative perspective employing Personal Construct Theory and Narrative Inquiry to conduct in depth interviews. He applies qualitative techniques in interdisciplinary research such as Multi-Generation Small Business, Healthcare, and cross-cultural investigations. His current research interests in the information systems (IS) area include the effective management of IS with emphasis on the personnel component; the role of Chief Information Officers; and the use of IS by small business.

Dr. Stephen Burgess

Victoria University, Australia


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