|Published Online: December 11, 2015||$US5.00|
Clothing product life cycle in the disposal stage has been analyzed in order to investigate consumers’ clothing disposal behaviors, motivations, and environmental concerns. A pilot study design was used in order to effectively collect and analyze data from convenience samples with college students. Much of the past research focused upon investigating consumer environmental concerns and environmentally responsible clothing consumption (Brosdahl and Carpenter 2010; Follows and Jobber 2000). This study, however wanted to expand to more fields of consumer environmental behavior in terms of after purchase. Investigation is warranted into consumer clothing disposal behaviors including motivation. The goal of the study is to explore consumer motivation behind clothing disposal behaviors. It starts with investigate consumer clothing disposal behaviors (donating, recycling, and discarding) and motivations that included intrinsic and extrinsic factors along with demographics, and fast fashion consumption. Intrinsic factors are including environmental knowledge, environmental awareness, value, attitude, responsibility, and social norms. Extrinsic factors are including society, economy, and culture. Finally, demographics are including age, gender, education, and income.
|Keywords:||Consumer, Motivation, Clothing, Disposal, Environmental Sustainability, Recycling|
The International Journal of Interdisciplinary Environmental Studies, Volume 10, Issue 4, December 2015, pp.15-30. Article: Print (Spiral Bound). Published Online: December 11, 2015 (Article: Electronic (PDF File; 574.702KB)).
Graduate Student, Family and Consumer Sciences Department, California State University at Northridge, Northridge, California, USA
Associate Professor, College of Health and Human Development, Department of Family and Consumer Sciences, California State University, Northridge, Encino, California, USA